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 RGM Alliance provides advertisers with the ability to reach specific audiences through a transparent brand-safe platform of PREMIUM publishers; by fusing the transparency and safety of site-specific advertising with the efficiencies and reach of advertising networks, The Alliance provides a “best of both worlds” advertising product.
Our publishers are evaluated on four key attributes prior to inclusion in our Premium Alliance: brand integrity, site content, audience quality, and ad placement. |
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The Alliance offers advertising partners multiple targeting options including Content Channels (Travel, Lifestyle, Business, News & Information, Auto, Sports & Leisure, Fashion, Home Décor & Design, Food & Wine, and Art & Music), Audience Segments (Male, Female, Affluent), as well as Custom Channels.
RGMA reaches 25% of the total US online audience or 61 Million Unique Visitors/month generating 606 Million Page Views (ComScore May, 2010) |
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“When you have less to spend on marketing, and consumers have less to spend on your product, it's more important than ever to spend your money as efficiently as possible, and get the best ROI. If you know consumers are looking for your products online, make sure you're reaching them there”.
John McAteer, Google's Retail Director; from “The Shopping Secrets of American Millionaires” MediaPost, October 28th, 2008.
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