Quality CPMs: As a premium player in online advertising, the RGM Alliance provides an excellent above average CPM revenue source that fits below a Publisher's direct sales efforts, but above traditional remnant players (horizontal networks, aggregators, etc). Most importantly, we operate the Alliance with the utmost discretion and precision to protect our partners' valuable brands.
Premium Advertisers: RGMA will efficiently monetize your interactive inventory with high quality advertising from trusted brands and agencies that align with the quality of your audience and content. Our campaigns are sold directly by our experienced advertising team and operated and optimized directly by the RGM Alliance.
No Sales Conflict: We don't specifically sell advertising on our Publishers' websites, we only sell them as part of specific and defined Channels. Our partnership is non-exclusive, and designed to complement your current sales endeavors.
Easy to Work With: We are keenly focused to make it simple and easy to be included in the Alliance. From implementation through optimization, our dedicated client services team is always available to address any questions and concerns.
Additional Publisher Solutions:
CONTENT EXCHANGE:
RGM Alliance facilitates exchanges between Alliance member publishers and JustLuxe.com (2 mm unique users), as well as member-to-member content exchange programs. The shared content exchange is voluntary, but enables audience diversification by expanding the content footprint across other like-minded and targeted websites that attract a premium audience.
MEDIA TRADE:
Drive Traffic and Build your Brand by exchanging IAB standard media with Alliance publishers. Moving consumers from one Alliance property to the next enables sustainable co-branding and growth of all Alliance publishers. The Media Trade program is provided to all Members at NO COST; the program is managed by the Alliance and facilitated through our ad serving platform – thus no resource investment needed from participating sites.
- Nielsen RGMA Main Channel
- Nielsen RGMA Category Master
- Nielsen RGMA Female Channel
- Nielsen RGMA Male Channel
- Nielsen RGMA Affluent Channel
- Nielsen RGMA Travel Channel
- Nielsen RGMA Home and Fashion Channel
- Nielsen RGMA Family and Lifestyles Channel
- Nielsen RGMA News and Info Channel
- Nielsen RGMA Finance Channel
- Nielsen RGMA Auto Channel
- Nielsen RGMA Entertainment Channel
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"RGMA's customer service is always top notch, and they know how to provide value with minimal resource investment. I would recommend RGMA to any publisher looking to supplement their current sales efforts with a seamless, high-quality partner."Tony Mamone, CEO. Zimbio
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"RGMA brings Examiner.com high-caliber advertising clients complementing our quality content and traffic. Consistently providing CPMs at the high range of our third party advertising, they provide reach into categories we don't touch directly. Their operational staff is very professional and are great to work with."Victor Ortiz, Sr. Director of Advertising Operations. Examiner
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"RGM Alliance is a key 3rd party premium focused advertising partner. The RGMA team delivers high quality advertising partners and their model ensures no conflict with our ongoing direct sales efforts. Their streamlined operations and dedicated and knowledgeable staff make them an excellent partner for Boulevards New Media.Sandra Gulam, National Account Manager. Boulevards
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"As our advertising capabilities grow, so does RGMA's ability to work with us. When we added custom ad units, like Site Skins and Interstitials, RGMA was able to quickly send us campaigns and revenue. Partnering with RGMA ensures our ability to maximize the revenue on every page of our site. "Scott A. Jones, CEO. ChaCha
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"There aren't many firms we trust with our Brand. But RGMA has shown continued care and respect as they employ their transparent sales model. By adhering to their channel focused strategy, their team works diligently to avoid conflict with our ongoing ad sales efforts."Josh Steinitz, CEO. NileGuide